Effective Date: January 26, 2026

Last Updated: January 26, 2026

HotRock Agency (“HotRock,” “we,” “us,” or “our”) is a California-registered company that operates globally. We are committed to protecting your privacy and handling personal information responsibly and transparently.

This Privacy Policy explains how we collect, use, disclose, and protect personal information when you visit https://www.hotrockagency.com (the “Website”) or engage with our services, and describes your rights under applicable privacy laws, including the California Consumer Privacy Act (CCPA) and the EU General Data Protection Regulation (GDPR).

1. Information We Collect

We may collect the following categories of personal information:

Information You Provide Directly

Name

Email address

Phone number

Company name and job title

Any information submitted through contact forms, inquiries, or communications

Information Collected Automatically

IP address

Browser type and version

Device identifiers

Pages visited and usage data

Cookies and similar tracking technologies

Business & Professional Information

Business contact details

Information related to potential or existing client relationships

We do not knowingly collect sensitive personal information unless required and expressly provided.

2. How We Use Your Information

We use personal information for the following purposes:

To provide, operate, and improve our services

To respond to inquiries and communicate with you

To manage client and business relationships

To send marketing or informational communications (where permitted)

To analyze website usage and improve user experience

To comply with legal obligations and protect our rights

3. Legal Bases for Processing (GDPR)

If you are located in the European Union or European Economic Area, we process your personal data under one or more of the following lawful bases:

Consent – where you have given clear permission

Contractual Necessity – to perform a contract or take steps prior to entering one

Legal Obligation – to comply with applicable laws

Legitimate Interests – for business operations that do not override your rights

4. Cookies and Tracking Technologies

We use cookies and similar technologies to:

Ensure website functionality

Analyze site traffic and usage

Improve performance and user experience

You may control cookies through your browser settings. Disabling cookies may affect certain features of the Website.

5. How We Share Information

We may share personal information with:

Service Providers who support our operations (hosting, analytics, CRM, communications)

Legal or Regulatory Authorities where required by law

Business Transfers in the event of a merger, acquisition, or asset sale

We do not sell personal information. If this practice changes, we will provide legally required notice and opt-out mechanisms.

6. Your Privacy Rights

California Residents (CCPA)

If you are a California resident, you have the right to:

Request disclosure of the personal information we collect, use, or disclose

Request deletion of personal information (subject to legal exceptions)

Opt out of the sale of personal information (if applicable)

Not be discriminated against for exercising your rights

You may submit requests by contacting us at hello@hotrockagency.com. We may verify your identity before processing requests.

EU / EEA Residents (GDPR)

You have the right to:

Access your personal data

Correct inaccurate or incomplete data

Request erasure (“right to be forgotten”)

Restrict or object to processing

Request data portability

Withdraw consent at any time

Lodge a complaint with a supervisory authority

Requests can be made by emailing hello@hotrockagency.com.

7. Data Retention

We retain personal information only for as long as necessary to:

Fulfill the purposes outlined in this policy

Meet legal, accounting, or regulatory requirements

Resolve disputes and enforce agreements

8. International Data Transfers

Because we operate globally, your personal information may be transferred to and processed in countries outside your jurisdiction, including the United States. Where required, we implement appropriate safeguards, including Standard Contractual Clauses, to protect your data.

9. Data Security

We implement reasonable administrative, technical, and physical safeguards designed to protect personal information. However, no system is completely secure, and we cannot guarantee absolute security.

10. Children’s Privacy

Our services are not intended for individuals under the age of 16. We do not knowingly collect personal information from children.

11. Changes to This Privacy Policy

We may update this Privacy Policy periodically. Updates will be reflected by the “Last Updated” date above. Continued use of the Website constitutes acceptance of the updated policy.

12. Contact Information

If you have questions or wish to exercise your privacy rights, contact us at:

HotRock Agency

Email: hello@hotrockagency.com